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Writer's picturepriya roy

What Types of Services can Digital Marketing Agencies Provide?



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Web Analytics


It is a process of analyzing data to drive website strategy and improvements. It involves understanding how users interact with your site and then using that information to make decisions about what changes need to be made to the site in order to improve user experience and increase conversions.


Conversion Rate Optimization


It is the process of designing and testing different versions of your website in order to increase the percentage of visitors who take the desired action. The goal is to turn more visitors into customers or leads by making it easy for them to find what they're looking for and understand why they should take the desired action.


Social Media Marketing


Social media marketing is the art of using social platforms to sell products or services or build relationships with customers both potential and current.


Brand Reputation Management


It is the process of monitoring and managing the reputation of a brand or company. This can be done by engaging with customers, responding to negative reviews, and promoting positive content about the brand online.


Search Engine Optimization



It is the process of optimizing a website for Google search with the goal of increasing organic traffic. SEO includes optimizing title tags, meta descriptions, H1 tags, image alt text, and other on-page factors that can help Google understand what your site is about and why it should rank highly in search results.



Content Marketing


It is the process of creating and distributing valuable, relevant, and targeted content to attract, engage, and retain customers. Content marketing can be used to promote products or services, build relationships with customers, generate leads, or even increase sales.


Pay-Per-Click Advertising


It is a form of online advertising in which businesses pay a fee every time someone clicks on one of their ads. PPC can be used to promote products or services, generate leads, or even increase sales.


Email Marketing


It is the process of sending emails to prospects and customers in order to promote products or services. Email marketing can also be used to build relationships with potential and current customers or even generate leads.


Affiliate Marketing


It is performance-based marketing in which businesses reward affiliates for each customer they bring in through their own marketing efforts. Affiliate marketing can be used to promote products or services, generate leads, or even increase sales.


Lead Generation


It is the process of attracting prospects' attention and interest and then capturing their contact information so that you can nurture them into becoming customers later on down the road. Lead generation can be used to promote products or services, build relationships with potential customers, or even increase sales.


Conclusion


Digital marketing solutions create memorable experiences between brands & customers that inspire advocacy & loyalty resulting in higher revenues& deeper relationships. If you are looking for reliable digital marketing in Kolkata then feel free to connect with us at any time at your convenience, we will love to assist you.


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